Rose Bowl 2025
NBA Hall of Famer Earvin “Magic” Johnson has been selected as the Grand Marshal of the 137th Rose Parade, one of the most iconic New Year’s Day traditions in American sports and culture. Johnson will lead the parade down Colorado Boulevard in Pasadena on January 1, 2026, just hours before the 112th Rose Bowl Game kicks off between the #1 Indiana Hoosiers and perennial powerhouse Alabama.
This year’s Rose Parade theme, “The Magic of Teamwork,” fits perfectly with Johnson’s legacy—both on the court and off. Known for his leadership during the Los Angeles Lakers’ “Showtime” era and his ability to elevate teammates, Johnson’s career is widely celebrated for transcending basketball.
“I can remember watching the Rose Parade as a kid in Michigan,” Johnson said. “It’s a true blessing and a tremendous honor to serve as this year’s Grand Marshal.”
From Court Legend to Cultural Icon
Magic Johnson’s rise began at Michigan State, where he won the 1979 NCAA Championship before being selected first overall in the NBA Draft by the Lakers. In a defining early moment, Johnson famously played all five positions in Game 6 of the 1980 NBA Finals, scoring 42 points and leading the Lakers to the title as a rookie.
Over a Hall of Fame career that included five NBA championships and three MVP awards, Johnson became synonymous with teamwork, charisma, and excellence. His influence now stretches well beyond sports.
After his playing career was cut short due to an HIV diagnosis in 1991—a moment that forever changed the national conversation about the disease—Johnson built a thriving business empire. Through Magic Johnson Enterprises, he helped revitalize underserved urban communities, opened more than 100 Starbucks franchises in those areas, and made strategic investments in technology and media companies. He also holds ownership stakes in major sports franchises, from MLB’s Los Angeles Dodgers to the NFL’s Washington Commanders.
A Parade Among Legends
Johnson joins a storied list of past Rose Parade Grand Marshals that includes presidents, astronauts, entertainers, and sports legends. Traditionally, the Parade serves as the prelude to the Rose Bowl, known as the “Granddaddy of Them All,” in college football lore.
This season’s expanded College Football Playoff (CFP) format places the Rose Bowl as one of the quarterfinal games, with Indiana (13–0) representing the Big Ten and facing Alabama (11–3) on January 1 in Pasadena. It’s a historic matchup: the first meeting between the Crimson Tide and the Hoosiers in Rose Bowl history.
Beyond the Parade
In addition to leading the parade, Johnson is slated to take part in pre-game ceremonies, including the ceremonial coin toss—an honor that reflects both his status in sports and his broader impact as a cultural figure.
As Rose Bowl week builds momentum, Magic Johnson’s selection as Grand Marshal serves as a reminder of how sport, community, and celebration intersect—showcasing teamwork not just on the field, but in life.
