Atlanta (CNN) — One scorching hot day in southwest Atlanta, Houston native Tamara Edwards stood in a line that stretched a full block for a chance to get “sluttified. “I found out about it on social media and the line has just been crazy and it’s nonstop,” Edwards said. “The food looks really, really good. Anything worth the people standing out for, I want to try it.”Welcome to the world of Slutty Vegan, a 100% plant-based burger restaurant that has become such a food sensation in less than a year that owner Pinky Cole is already working on opening two more locations. On a typical day, people wait for hours for a chance to sample Cole’s chefed-up versions of Impossible Burgers. There’s the “One Night Stand,” which features a patty loaded with vegan bacon, vegan cheese, caramelized onions, lettuce, tomato and slutty sauce on a vegan Hawaiian bun. The “Ménage à Trois” comes with all that and adds some vegan shrimp. Cole gives a nod to her Jamaican heritage with menu items such as the “Dancehall Queen,” which adds sweet jerk plantains to the mix.
No one is more surprised by the success of Slutty Vegan than the Baltimore native who dreamed it all up in her two-bedroom apartment.”It literally was only supposed to be a ghost restaurant where people only order food online and they pick up through a delivery service,” said Cole, who graduated from Clark Atlanta University in Atlanta. “But I wasn’t thinking big enough because what I felt was only going to be a ghost restaurant turned out to be one of the biggest concepts and brands in America.”She’s not blowing smoke with that. Using her background as a former television producer (she’s worked on such hits as “The Maury Show” and “Iyanla: Fix My Life”) and her social media savvy, Cole has taken Slutty Vegan from a vision to a food truck and then a restaurant.
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